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Modern City

Motivated With a Marketing Mindset

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About Me

My Story

Throughout my life, I’ve approached every challenge with enthusiasm, creativity, and ceaseless desire to achieve success. This passion and drive has paved the way to countless opportunities, unique experiences and exceptional relationships both personally and professionally. If you’re interested in learning more about me, keep reading or get in touch.

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College Library

Education

What I’ve Learned

Bachelor of Arts, Public Relations & Advertising

DePaul University

September 2013 - May 2017

April 2014 I was inducted into the National Honors Society. April 2016 I had the opportunity to shadow ESPN & NFL PR Practitioners at the 2016 NFL Draft.

Data on a Touch Pad

My Experience

Background & Expertise

Account Manager, Launch Digital Marketing

September 2018 - Present

  • Establish, optimize, manage, and grow 26 diverse client accounts paid search, SEO services & ongoing website management

  • Manage all the clients needs as well as present the analytics monthly in a report in person or via phone

  • Develop overall strategy, from long term branding plans through monthly optimizations and improvements to identifying new digital marketing trends for clients

  • Constantly find ways to improve processes with clients and especially internally including automation & innovations designed to free up time for higher level client strategy plans

  • Orchestrate, Manage & Direct the various internal departments (paid search, SEO etc) to ensure clients expectations, deadlines & goals are being met and exceeded

Analyst Paid Media, The Ocean Agency/ Logical Media Group

July 2018 - September 2018

  • Establish, optimize, manage, and grow 12 diverse clients PPC and SEO accounts

  • Present Weekly Performance Reports in PowerPoint either in person or on phone

  • Develop clients understanding of analytics & new trends through excellent communication

  • Analytical review of each client account weekly with new creative optimizations to help the client improve account and reach goals

  • Identify new digital marketing opportunities for clients & develop creative strategies

Marketing Coordinator, HSPRD

December 2017 - July 2018

  • Created 118 corporate blog posts to date with accompanying social media posts on LinkedIn, Facebook, and Twitter 

  • Wrote and distributed 15 press releases 

  • Received media coverage on 12 press releases 

  • Created and managed Google Ads, Facebook Ads, and Bing Ads 

  • Designed and distributed 11 email blasts 

  • Graphic design for the creation of a new practice area website

  • Wrote copy for the entire practice area website  

  • Managed and created Hootsuite dashboard 

  • Presented to all the shareholders monthly at the marketing meeting which included analytics reports and ROI on ad spend 

Marketing, Social Media, PR and Event Planning Intern, SingleHop

June 2016 - June 2017

  • Managed all social media accounts on Hootsuite: LinkedIn, Facebook, and Twitter

  • Participated in designing the new website: copywriting and digital design 

  • Planned HostingCon 2016 event: promotions, traditional marketing material, and social media promotions around the event 

  • The ten-year anniversary private concert: live tweeted, interviewed CEO's, created a blog post, and press release 

  • Christmas charity event: found charities to donate to, planned the day the entire office would give gifts to the children, created a blog post, and press release covering the event 

My Skills

Account Management

Establish, optimize, manage, and grow 26 diverse client accounts paid search, SEO services & ongoing website management. Ensuring the client understood the monthly reporting. And delivering strategies that would produce positive key metrics.

Business Meeting
Brainstorming

Digital Advertising

I can create, optimize and manage all Facebook Ads, Google Ads, and Bing Ads.

Writing & distributing press releases

In 6 months, I created 15 press releases 12 of which were picked up by the media

Business Meeting
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"Believe you can and you're halfway there"

Theodore Roosevelt

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Let’s Connect

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